There is only one boss - the customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

- Walton

You’ve got to start with the customer experience and work backwards to the technology.

- Steve Jobs

We’re not competitor obsessed, we’re customer obsessed. We start with what the customer needs and we work backwards.

- Jeff Bezos

Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong.

- Donald Porter

The best way to predict the future is to invent it.

- Alan Kay

It’s easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out of date.

- Roger von Oech

Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world!

- Joel Arthur Barker

The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.

- Michelangelo